Hyundai Motor India Limited (HMIL) is a wholly-owned subsidiary of Hyundai Motor Company (HMC). HMIL is India’s first smart mobility solutions provider and the number one car exporter since its inception in India. It currently has 12 car models across segments GRAND i10 NIOS, All New i20, i20 N Line, AURA, VENUE, VENUE N Line, Spirited New VERNA, All New CRETA, ALCAZAR, New TUCSON, KONA Electric and All Electric SUV IONIQ 5. HMIL’s fully integrated state-of-the-art manufacturing plant near Chennai boasts advanced production, quality, and testing capabilities.
Though there’s likely to be a single Hyundai symbol you recognize more than others, the Hyundai logo design has changed a few times over the years.
In 1969, the old Hyundai logo appeared for the first time. This interesting logo featured an angular oval shape (similar to a car window), overlaid on a circle. The letters “H” and “D” appeared in stylized font over the bottom line of the odd oval shape. Compared to other car logos in the 1960s, this was quite an unusual one, with a lot of geometric shapes working together in the minimalist colors of black and white. The “H” in the logo also featured a line extending towards the upper right, perhaps to represent a road.
In 1970, the company updated this logo slightly, moving the positioning of the inner section of the Hyundai symbol to fit fully within an oval border. This Hyundai car logo seemed a little closer to the vehicle badges of the time, but it was still far removed from what most auto lovers were used to.
In 1990, we saw our first version of the Hyundai logo as we know it today. The visual identity changed entirely, eliminating the “HD”, as well as the name of the company. This new logo seemed to feature a slightly slanted “H” in the same oval the company used for it’s previous logo in the 70s.According to the company, the “H” was chosen not just as a representation of the name of the company, but to convey meaning too. The shape of the H is intended to look like two people shaking hands – a symbol of respect.
In 2003, the elegant new Hyundai logo design updated again slightly, this time choosing a different shade of blue. The company also added the name “Hyundai” underneath the emblem, in English.The wordmark and the symbol were both in the same shade of blue. Hyundai chose a sans-serif font for the logotype, with a modern flare. This is the same Hyundai logo font in use today.
In 2017, the version of the Hyundai logo most people recognize today was introduced. Again, the company chose a slightly different shade of blue for its wordmark and updated the coloring of the “H” symbol to silver.The features of the Hyundai logo are now much sharper and more modern, with shading used within the symbol to give the appearance of multiple dimensions.
Hyundai’s vision of ‘Progress for Humanity’ has always driven everything we do. Our partnership with Rhizome reflects this guiding principle, and we hope this initiative inspires and uplifts those with a passion for the creative arts, especially in these difficult times,” said Wonhong Cho, Executive Vice President and Head of Customer Experience Division at Hyundai Motor. “We would like to invite you to experience this exhibition from wherever you are and witness the infinite possibilities when art meets technology.
Seoul, 20 January 2021 - Hyundai Motor Company and Rhizome of the New Museum today announced a partnership that will see both entities supporting innovative digital art endeavors and exhibitions through 2022. This joining of these creative forces will be anchored by ‘World on a Wire’, a new group exhibition premiering on January 28, 2021, simultaneously at the Hyundai Motorstudio in Beijing and on the ‘World on a Wire’.
Mr. Unsoo Kim is the Managing Director and Chief Executive Officer of Hyundai Motor India Limited. He joined Hyundai Motor Company, South Korea in 1991.His experience with Hyundai spans over a period of 30 years, wherein he has worked on different assignments at Global Locations.He has a diverse experience across multiple markets in Business Planning, Strategy and Operations. Prior to his leadership role at Hyundai Motor India, Mr. Kim was the Executive Vice President of Global Operations at Hyundai Motor Company.
In his previous stints with Hyundai Motor India, Mr. Unsoo Kim has served for a period of four years, including his tenure as the Executive Director of Corporate Planning Division from 2014 ~ 2015.